Welcome to the
Consumer Opinion Center
Here you'll find a list of available studies, information on compensation
and what you can expect if you choose to participate.

Create an account or search our studies to get started.
Already registered for a study?
Access your study information in the COC Community by logging in.
About Us
At the Consumer Opinion Center (COC), we conduct consumer research to evaluate various attributes of tobacco products. As a study participant, you play an important role in our research. You may be asked to evaluate various products, provide your opinions and answer a series of questions. Your opinions and answers may then be used to improve upon current products or help develop new products.

All research is funded by Altria Client Services, LLC.
In addition to earning money for your own participation in our studies, you can earn even more when you refer us to your friends and family.
Your compensation will depend on the general requirements of each Individual study.
All COC participants can earn a $50 Referral Bonus by referring us to friends and family.
Questions or Comments?
We’re here to help.

Welcome to the Consumer Opinion Center!

UPDATE: Due to the ongoing concerns surrounding the spread of COVID-19, the suspension of on-site research at the Consumer Opinion Center will remain until further notice. The COC will continue to monitor conditions and will resume on-site research once it is deemed safe to do so.

Should you have any questions or concerns, we encourage you to reach out to us via email at cocinfo@celerion.com. We will be operating under severely limited in-office hours, and will not be able to respond to phone messages in a timely manner.

If you have questions or concerns specific to the coronavirus, please consult the resources provided by the Centers for Disease Control (CDC) at www.cdc.gov.